Asking for Money

Many find it difficult to ask for money.  This story may help your perspective, it is from Lynne Twist’s wonderful book, The Soul of Money.  It’s a set of reflections and stories that weave lessons that are part spiritual, part self-help and all fundraising.  Twist’s take on money and giving and life is enlightening and inspiring.

If you’re having a bad day, read what she says about her work fundraising for The Hunger Project:

Fundraising to end hunger wasn’t just a job or a fad or a political statement for me.  It was an expression of my own soulful commitment, and as such, I could only do it in a way that would call on people to reconnect with their own higher calling, or soulful longing, to be the kind of people they wanted to be, the kind of difference they wanted to make, and see how they could express that with their money.  So rather than feeling that fundraising was a matter of twisting arms for a donation or playing on emotions to manipulate money from contributions, it became for me an arena in which I was able to create an opportunity for people to engage in their greatness.

Share an insight that helps your perspective on asking for support…


About Gary Coiro

Nonprofit & Church Leader Nonprofit Leader and Consultant since 2004, following 15 years as a pastor. Competencies include board development, fundraising, staff development and management, strategic planning, church work, Bible teaching, and capital campaigns. Currently consulting and serving on the Church Ministries Management Team for a large multi-cultural evangelical church.
This entry was posted in Fundraising Development Donors. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s