Monthly Archives: March 2012

Donor Designations

Undesignated Ask  More and more donors in the Baby Boomer category and younger prefer to give to specific projects rather than giving unrestricted funds. Holly Hall writes in “No Strings Attached” (Chronicle of Philanthropy, 9/20/07). “Many people place no restrictions on … Continue reading

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Storms Help Us…

This week, I’ll get rained on. Why? Storms can be good. And since they’re coming anyway, get the most out of them! One guy builds a house on rock; the storms come, the house is fine. Another guy builds his … Continue reading

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Tips on Securing the Donation / Gift

The key factor for any major gift solicitation is communication. If the donor doesn’t get a clear picture of your organization’s mission, they won’t commit the big dollars. Communication is king, and it’s not just verbal communication that matters. In … Continue reading

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A Compelling Request for Funding

The sign of a great book is when the reader can’t put it down. The same rule applies for grants. In his book “How to Win Grants,” Alan Silver wrote that if you are able to grab the reader’s attention … Continue reading

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A Picture Is Worth a Thousand Words

Your job as Development Director is to connect your donors’ and prospects’ passions to your school’s mission, students, and programs. First, of course, you need to know your donor or prospect, know what will excite them about your school. Then … Continue reading

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Telling Your Story in Pictures

Images can play a vital role in how effectively messages can reach various audiences. When images accompany text or a story, which element makes the difference in engaging the reader or viewer? Which motivates one to act? Using images strategically … Continue reading

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Donor Fatigue

What does it feel like to you?  It’s a needy world out there, and the donor bears the burden of it. Donors are supporting a variety of ministries in addition to their local church, in some significant measure because they … Continue reading

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