Kony2012 Viral YouTube Video from Invisible Children

Potential donors have all kinds of information at their fingertips [keyboards].  I watched the video at http://www.kony2012.com, then I researched the organization from San Diego.  I viewed their last 990 form via guidestar.org.  The $8.2m nonprofit’s 2010 990 shows Jason Russell earning $90k/yr. as Founder working 55 hrs/wk.  The compensation seems very modest for such a large nonprofit headquartered in San Diego.

Basic Organization Information

Invisible Children Inc

Physical Address:
1620 5th Avenue
Suite 400
San Diego, CA 92101 
Web URL:
(619) 562-2799 
(619) 660-0576 
Emily Wilkinson
NTEE Category:
R Civil Rights, Social Action, Advocacy 
R99 Civil Rights, Social Action, and Advocacy N.E.C. 
Year Founded:
Ruling Year:

Mission Statement

Invisible Children is a youth for youth movement that uses film, creativity and social action to end the use of child soldiers in Joseph Kony’s rebel war and restore LRA-affected communities to peace and prosperity.


About Gary Coiro

Nonprofit & Church Leader Nonprofit Leader and Consultant since 2004, following 15 years as a pastor. Competencies include board development, fundraising, staff development and management, strategic planning, church work, Bible teaching, and capital campaigns. Currently consulting and serving on the Church Ministries Management Team for a large multi-cultural evangelical church.
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